Commissioned by TBWA\Helsinki, Boutique approached me to pitch and direct a brand level film for Neste to show their commitment to decarbonisation with renewables and circular solutions.

Creative
Approach

We proposed cutting-edge 3D animation in combination with live action to create a visually stunning and cinematic brand film.

By using CG animation we were able to depict different objects and materials as they could be seen in the real world. At the same time, we were free from physical restrictions and could move through these deconstructed clouds of objects to reveal the tiniest of details.